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Marketing Account Director (Start-Ups)

Power Digital logoPower DigitalRemote from United StatesListed 1mo ago

The posting

Who We Are

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.

For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work.

As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.

At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.

A day in the life

You'll own a portfolio of 8–12 Core accounts - early-stage and growth-stage brands that are figuring it out in real time. Some launched via crowdfunding. Some are founder-led with no dedicated marketing team. Some are scaling fast, and the infrastructure hasn't caught up. None of them has a budget to waste.

These clients need a different kind of AD. The Power Circuit work is the same, but what you find is usually more fundamental: weak product-market fit signals, an undefined audience, no measurement baseline, and a media mix built on gut instinct. Prioritization matters more here because you can't fix everything at once, and trying to will burn both the client and the team.

You also need to be comfortable being the most experienced person in the room. The client may not know what good looks like yet. Showing them clearly, without condescension, is a meaningful part of the job.

Responsibilities

  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
  • Run quarterly Power Circuit reviews - diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement; build a prioritized roadmap that accounts for what the client can actually execute with their current resources
  • Own the senior client relationship, which often means the founder directly; QBRs should feel like a board-ready business update, not a marketing recap
  • Help clients build measurement infrastructure from scratch when it doesn't exist, establish baselines before optimizing against them
  • Coordinate paid, SEO, content, email, and creative work around a focused account strategy; scope management is part of the job
  • Identify expansion opportunities that fit the client's stage, don't oversell services a brand isn't ready for
  • Manage retention and expansion; lead renewals; grow MRR
  • Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
  • Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our proprietary diagnostic system) compliance across managed ADs
  • Manage and develop 1–2 direct reports - run regular 1:1s, build development plans, and own their performance reviews
  • Coach analysts and specialists; many will be working with startups for the first time

Role Requirements

  • 6+ years in marketing, with meaningful experience working with early-stage or scaling consumer brands
  • Has worked with founder-led businesses and understands the dynamic - decisions move fast, emotions run high, strategy and execution blur together
  • Comfortable building from scratch: no brand guidelines, no historical data, no benchmark - and still making good decisions
  • Understands crowdfunding-to-DTC transitions and what changes when a brand moves from Kickstarter momentum to sustainable acquisition
  • Strong prioritization instincts - knows which problems to solve first and which to defer
  • Comfortable with scrappy media mixes and knows how to get signal out of small budgets
  • Track record of retaining and growing accounts, including accounts that went through rough patches

Key Performance Indicators (KPIs)

  • Expansion to Churn Ratio (ETCR)
  • Net MRR across portfolio
  • Client NPS (8+ avg)
  • Monthly Service Expansion pipeline generation
  • Power Circuit Certification (annual)

Most Important Things (MITs)

  • Team Coaching and Development
  • Marketing Strategy, Development and Execution
  • Client Retention and Client Revenue Growth

Benefits & Perks

  • Base salary + commission opportunities
  • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
  • 401(k) plan - 4% employer contribution matching
  • Unlimited Time Off available on day one
  • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
  • Fully flex work environment: full-remote, in-office, or hybrid
  • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
  • Employee Assistance Program (EAP)
  • 12 observed United States national holidays + 2 mental health recharge days per year
  • Unlimited opportunities for growth & leadership within a rapidly growing firm
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
  • Quarterly awards including prize money and recognition for outstanding performance
  • Opportunities to be involved in company DEI initiatives

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/ . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.

Where you can sell from

Fully remote, for people based in United States.

Taken from Power Digital's own posting, last seen live on 1 Nov 2026.

The application

Your details, CV and LinkedIn, then 13 questions (2 written).

Have readyCVLinkedInCover letter (optional)
  1. 1.
    What is your current location?Pick one (196 options)
  2. 2.
    Have you interviewed with Power Digital in the past 3 years?Yes or no
  3. 3.
    Which of the following U.S. time zones are you available to work in? (Select all that apply.)Pick any: Eastern Time (ET) · Central Time (CT) · Mountain Time (MT) · Pacific Time (PT) · None of the above
  4. 4.
    Do you have experience in a client-facing position at a digital marketing agency?Yes or no
  5. 5.
    Which account type is your primary specialty? Please select one.Pick one (8 options)
  6. 6.
    What is your desired annual compensation? Please list in United States Dollars (USD).Short answer
  7. 7.
    Are you legally authorized to work in the United States?Yes or no
  8. 8.
    Which of the following best describes your experience working with early-stage or founder-led brands?Pick any
  9. 9.
    How do you approach a new Core client account where there is no historical performance data, no brand guidelines, and a founder who wants results within 60 days?Pick any
  10. 10.
    How many total client accounts have you managed simultaneously in a client-facing role?Pick any
  11. 11.
    Tell us about a time you worked with a founder or early-stage brand where the strategy had to change significantly mid-engagement - either because the business pivoted, the budget was cut, or your initial diagnosis turned out to be wrong. WWritten answer
  12. 12.
    When you inherit a Core account with limited budget and multiple obvious problems, how do you decide what to fix first? Walk us through your prioritization framework and give an example of how you've applied it.Written answer
  13. 13.
    Thank you for taking the time to apply. While we understand you may have selected a certain vertical to apply to, our business needs are ever changing and so are our hiring priorities. Are you open to being considered and contacted for anyYes or no

From Power Digital's apply page, checked 2 Nov 2026.

About Power Digital

A growth marketing agency that sells paid, earned and owned media, measurement and data work, consulting and creative, run on its own AI system called Omega, to consumer and B2B brands from start-ups to enterprises.

Pay schedule: Base salary plus commission opportunities for account, partner and growth staff, with base paid in US dollars to Latin American hires and a choice of full remote, office or hybrid work; interns earn college credit instead of pay.

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