Sales Development Representative (SDR)
Taken at the midpoint of its range, $85,000/yr, this role pays more than the middle Sales Development (SDR & BDR) opening on the board today ($71.5k/yr); the usual band for that kind of seat is $57.8k–$114k/yr.
The posting
Sales Development Representative (SDR)
Lehi, Utah | Full-Time | Start Date: ASAP
About Broccoli
We work with HVAC, plumbing, electrical, roofing, and other home service companies to help them capture more revenue using AI-powered voice and customer communication tools. Our AI assistants answer calls, book jobs, follow up with leads, and help contractors never miss another opportunity.
We’re backed by top investors including YC and Khosla Ventures, growing rapidly, and helping hundreds of contractors modernize their front office operations.
About the Role
We’re hiring a Sales Development Representative (SDR) to help drive pipeline growth and connect home service businesses with the future of AI-powered customer communication.
This is a high-impact role for someone who is hungry, coachable, competitive, and excited to grow in tech sales. You’ll work closely with Account Executives and leadership to identify opportunities, generate meetings, and build relationships with contractors and operators across the home services industry.
If you enjoy fast-paced startup environments, learning quickly, and having a direct impact on company growth, we want to hear from you.
What You’ll Do
- Prospect and generate new business opportunities through outbound calls, email, text, and LinkedIn outreach
- Qualify inbound and outbound leads to identify strong fit opportunities
- Book demos and meetings for Account Executives
- Research accounts and personalize outreach messaging
- Maintain accurate activity and pipeline tracking in CRM
- Collaborate with sales and marketing teams to improve messaging and conversion rates
- Learn the home services industry and become an expert on Broccoli’s AI platform
What We’re Looking For
- 0–3 years of experience in sales, customer-facing roles, or business development
- Strong communication skills - especially over the phone
- Highly motivated, competitive, and self-driven
- Comfortable with cold outreach and high activity levels
- Organized and detail-oriented
- Coachable with a willingness to learn quickly
- Experience in SaaS, startups, or home services is a plus but not required
Compensation & Benefits
- $80,000 - $90,000 OTE (base salary + commission)
- Accelerated career growth opportunities
- Work directly with experienced startup and GTM leaders
- Fast-growing AI company with strong market momentum
- Flexible remote work environment
- Health, dental, and vision benefits
- PTO and company holidays
Why Join Broccoli?
Home services is one of the largest and least modernized industries in America - and AI is transforming how these businesses operate.
At Broccoli, you’ll join a team building products that solve real operational problems and directly impact revenue for contractors across the country. You’ll have the opportunity to help shape our go-to-market motion while building foundational sales skills in one of the fastest-growing AI categories.
If you’re looking for a chance to break into tech sales or level up your SDR career at a high-growth AI startup, apply now.
Taken from Broccoli AI's own posting, last seen live on 31 Oct 2026.
The application
Your details and CV, then 2 questions.
- 1.Are you authorized to work in the USA?Yes or no
- 2.Will you need Broccoli's sponsorship to continue to extend your current work authorization status?Yes or no
From Broccoli AI's apply page, checked 31 Oct 2026.
About Broccoli AI
AI phone and chat agents for HVAC, plumbing, electrical and other trades contractors, which pick up inbound calls, schedule the work and chase missed leads.
Pay schedule: On Broccoli's payroll: commission is flagged on the SDR, mid-market account executive, CSM and implementation roles, and equity on most sales roles.
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