Light Equipment & Rental Sales Representative
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The posting
Monroe Tractor is a well-known and respected construction equipment and agricultural equipment dealer with over 75 years of experience servicing the northeastern US. With 18 locations throughout New York, Pennsylvania, Vermont, Connecticut, and Massachusetts, we pride ourselves on providing best-in-class sales and support to over 15,000 hardworking customers. Since our founding in 1951, the industries we serve have been transformed by the technologies, equipment, and capabilities undreamed of decades ago. But the people we serve haven’t changed, and neither have we. We’re still a family-owned business!
The Light Equipment & Rental Sales Representative is a professional 2-part sales position. Light Equipment sales, you will be prospecting and selling light equipment (compact track loaders, mini excavators, small articulated loaders and wheel loaders up to 100hp). Rental sales you will be driving utilization on Monroe Tractor’s expansive late model rental fleet.
The territories include Hartford, New Haven & Middlesex counties.
Successful Light Equipment & Rental Sales Representatives will establish long-lasting customer relationships by being a product expert and resource to your customers when resolving product issues. You will be expected to help increase the sales, profit, and productivity of each customer by offering light construction equipment & our rental fleet.
Qualifications
- Prior experience with light construction equipment required.
- Proven sales success in which goals were achieved or exceeded.
- Problem-solving skills.
- Strong independent work ethic, able to collaborate with internal staff to achieve individual as well as branch goals.
- Excellent customer service skills; a builder of relationships.
- Clear and concise communications.
- A strong sense of urgency, focusing on time & territory management.
- Strong computer skills with a priority on Microsoft Office programs.
Responsibilities
- Identify and engage prospective customers and offer assistance or direction to any customer who could benefit from our services.
- Assist customers by asking questions and listening carefully to their responses.
- Explain product performance, application, and benefits to prospective customers.
- Describe all equipment options available for customer purchases.
- Renting entire product line (no stipulations: Light & Heavy) .
- Build strong rapport and life-long relationships with customers.
- Effectively overcoming objections, close sales, and perform all other steps of the sales process in accordance with company standards.
- Actively use and update the Client Relationship Management System (CRM).
Sales Benefits
- Base + Commission Pay Structure
- Competitive Pay Plan
- Frequent Industry Training
Benefits
- Monthly vehicle reimbursement of $675 plus mileage
- Medical, Dental & Vision Insurance
- Health Savings Account (Employer + Employee Contributions)
- Accident & Disease Insurance
- 401K Plan + Match
- Competitive Paid Time Off Policy
- Short/Long Term Disability
- Annual Reviews
Monroe Tractor is proud to be an Equal Opportunity Employer and values diversity in the workplace. We encourage candidates from all backgrounds to apply and join a team where your work makes a difference every day.
Taken from Monroe Tractor's own posting, last seen live on 14 Nov 2026.
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The application
Your details and CV, then 11 questions (1 written).
- 1.What is your home mailing address?Short answer
- 2.Are you at least 18 years old?Yes or no
- 3.If you answered no, do you have a work permit?Yes or no · optional
- 4.Are you either a U.S. citizen or an alien who has the legal right to remain and work in the U.S.? (you will be required to furnish proof of lawful work status if you are extended a job offer)Yes or no
- 5.What is the minimum pay you would accept for this position?Short answer
- 6.Do you have an existing confidentiality agreement with your current or previous employer(s)?Yes or no
- 7.If you answered yes, please explain the existing confidentiality agreement, which employer it is with, and when it expires.Written answer · optional
- 8.Have you ever been employed by Monroe Tractor?Yes or no
- 9.If you answered yes, what location did you work at and when did you work there?Short answer · optional
- 10.By checking this box, you agree to receive mobile messages from us in relation to this job application. Message frequency varies. Message and data rates may apply. Reply STOP to opt-out of future messaging. Reply HELP for help. View our PriPick any: Agree · optional
- 11.By typing my name below, I understand that if I am hired, my employment may be terminated with or without cause or notice, at any time, at either my option or that of the Company. I understand that no management representative has any authoShort answer
From Monroe Tractor's apply page, checked 12 Nov 2026.
About Monroe Tractor
CASE construction equipment, Case IH farm machinery and Wirtgen road building and mining machines, sold, rented and serviced for contractors and farms across New York, New England and western Pennsylvania.
Pay schedule: Base salary plus commission for territory and inside reps (uncapped on the agriculture seats), a monthly vehicle reimbursement plus mileage for field reps and bonus incentive plans for the sales director; benefits named are medical, dental and vision cover, a health savings account with employer contributions, accident, disease and disability insurance, a 401(k) with match and paid time off.
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