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Sales Representative

Valsoft logoValsoftHilversum, NetherlandsFull-time, ContractListed 3w ago

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This posting does not state its pay. Account Executive roles that state pay post a typical $125k/yr (band $81.5k–$320k/yr); across the 3,314 open roles on Sales representative jobs, every seat together, it is $77k/yr. How posted pay is measured.

The posting

About M&I Broadcast Services

M&I Broadcast Services develops mission-critical software for radio and TV broadcasters, supporting workflows from content creation and newsroom operations to scheduling, playout and distribution. With more than 30 years of broadcast technology experience, M&I’s solutions include OmniPlayer and Nimbus, used by broadcasters NPO, VRT, DPG Media, Mediahuis, Cogeco Media and others across Europe and beyond.

The Opportunity

We’re looking for a Sales Representative with strong broadcast industry knowledge and a new-business mindset to help M&I win new customers across Europe. You’ll own opportunities from first conversation through signed deal, working closely with our technical consultants as one team. Together, you'll create a shape solutions that fit each customer's workflow. You’ll work across a varied mix of customers, from SMBs and mid-market broadcasters to large enterprise accounts, giving you exposure to different deal sizes, sales cycles, and levels of complexity.

Location: Hilversum (hybrid), with regular travel across Europe

Employment type: Full-time, 1-year contract, with the possibility of transitioning to a permanent position.

Win customers across Europe

  • Prospect and open new markets with broadcasters, media companies and industry partners.
  • Build relationships with decision-makers and turn opportunities into signed business.
  • Own the full commercial cycle, including proposals, tenders, negotiation and closing.

Navigate complex broadcast sales

  • Lead early product and commercial conversations with enough technical knowledge to understand customer needs.
  • Build support across commercial, technical and production stakeholders.
  • Work closely with our technical consultants as one team, jointly leading in-depth technical discussions and demonstration when needed.

Build the European pipeline

  • Develop and manage a healthy pipeline of net-new opportunities.
  • Represent M&I at industry events and trade shows, including IBC.
  • Maintain accurate Salesforce records, forecasts and sales reporting, and share market feedback with leadership.

What We’re Looking For

  • 1–2+ years of B2B sales experience, with experience developing new business.
  • Strong knowledge of broadcasting, radio, TV or related broadcast technology.
  • Experience navigating multiple stakeholders in complex buying processes.
  • Experience preparing tenders, bids or formal proposals.
  • Fluent Dutch and English.
  • Willingness to travel across Europe.

Strongly Preferred

  • Existing network within the European broadcast Radio/TV industry.
  • Experience selling internationally or through partners and resellers.
  • Experience with Salesforce or a similar CRM.

Why M&I Broadcast Services?

  • Make a visible impact: In a small team, the customers and markets you win will directly influence M&I’s growth in Europe.
  • Stay close to the work: Collaborate directly with leadership, technical consultants and customers throughout the sales process.
  • Sell technology you can stand behind: Represent established, mission-critical broadcast software backed by decades of industry expertise.
  • Build new markets: Help shape how M&I approaches new European territories rather than inheriting an established book of business.

Join Us

Join M&I and help bring proven broadcast technology to new customers and markets across Europe.

M&I Broadcast Services is committed to building diverse, equitable, and inclusive teams. We welcome applications from candidates of all backgrounds, identities, and experiences, and all qualified applicants will be considered without regard to race, gender, age, disability, religion, sexual orientation, or any other protected characteristic .

#M&I

Taken from Valsoft's own posting, last seen live on 5 Nov 2026.

The application

Your details and CV, then 3 questions.

Have readyCV
  1. 1.
    Salary expectationsNumber
  2. 2.
    Are you legally authorized to work in the Netherlands?Yes or no
  3. 3.
    Will you now or in the future require employer sponsorship to work in the Netherlands?Yes or no

From Valsoft's apply page, checked 4 Nov 2026.

About Valsoft

Montreal-based permanent owner of more than 150 vertical market software companies, each selling niche software (AI for dental clinics, voice AI for hotels, council billing, warranty and repair management, retail EPOS) to the one trade or institution it serves.

Pay schedule: Each portfolio company sets its own plan: salary with commission, bonus or variable on top for employees (Fulltime adds a $500 yearly wellness allowance), commission-only contracts for Claio's independent agents, and remote work within the hiring country for most seats.

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