Territory Sales Manager - HoReCa / O&I
The posting
Company Description
METRO opened its first cash & carry wholesale center in Pakistan in 2007 & expanded to 5 wholesale centers in a short span of 18 months. In July 2012 METRO and Makro-Habib combined their wholesale business in Pakistan marking the beginning of a long-term partnership to the mutual benefit of both companies. The merger allowed METRO and Makro-Habib to combine resources and gain the financial strength to lead and grow in a challenging environment and to gain synergies targeted to generate value for our customers and suppliers alike. Today the company is operating 10 wholesale centers in Lahore, Karachi, Multan, Islamabad & Faisalabad.
METRO Pakistan (Pvt) Limited is part of METRO GROUP’s sales division METRO Cash & Carry, the international leader in self-service wholesale. The company operates more than 750 stores in 25 countries in Europe, Asia and Africa and has a workforce of over 107,000 employees.
Job Description
- Acquire target buying rate and average turnover.
- Achieve sales targets and customer visit targets.
- Activate new customers.
- Acquire new HoReCa and O&I customers.
- Maintain and regularly update customer records.
- Develop and implement an action plan for each key customer.
- Visit customers according to the planned schedule and submit the required reports to the line manager.
- Organize and support customer panels.
- Provide customer feedback to Department Managers in the store and the Purchasing Division.
- Monitor the market and competitors and provide the required reports to the line manager.
- Analyze customer information before each customer visit.
- Set sales objectives and conduct gap analysis against the established targets.
- Evaluate market share development for each customer.
- Conduct customer situation analysis and monitor budget performance.
- Exchange relevant information with Department Managers and Floor Managers.
Qualifications
Bachelor's degree or an equivalent qualification
Taken from METRO's own posting, last seen live on 2 Nov 2026.
About METRO
A Düsseldorf-based food wholesaler (METRO, Makro and the Portuguese distributor Aviludo) that sells food, drink, kitchen goods and restaurant software such as the DISH till to hotels, restaurants, caterers and traders, through cash-and-carry stores and delivery.
Pay schedule: Salaried under local terms (collective-agreement pay with Christmas and holiday money and 30 days of leave in Germany, CDI or fixed-term CDD in France), with a bonus scheme for Dutch account managers and DISH sellers, and staff discounts on purchases at its stores.
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