Industry & small-business software · Property management software
AppFolio
About AppFolio
AppFolio sells its Performance Platform, property management software for real estate operators, along with tools for real estate investment managers. Its sales team runs on business development reps (SMB, upmarket and investment manager) who feed SMB, growth and enterprise account executives, with a manager for each motion and an inbound sales rep. Sales roles sit in its Dallas, Santa Barbara and San Diego office hubs, and its enterprise and strategic roles are remote from Atlanta, Washington DC, Denver, Chicago or San Francisco.
Typical pay, live
, SalesJobs.Now shows 14 open AppFolio sales roles; the postings mostly run from $76.5k to $290k a year, with $106k in the middle.
AppFolio sales openings
Board read 30 Oct 2026, 17:06 UTCIndustry Principal (shows the role here)
Remote· 1w agoDetails
$184,000–$230,000/yr- $50,000–$80,000/yr OTE
Manager, Growth Sales - Mid-Market (shows the role here)
Sales leadership · Office Hub - Dallas, TX, United States· 2w agoDetails
$164,000–$205,000/yrGrowth Account Executive - Strategic (shows the role here)
Account management · Remote· 2w agoDetails
$244,000–$305,000/yrBusiness Development Representative - SMB Investment Manager (shows the role here)
SDR & BDR · Office Hub - Dallas, TX, United States· 2w agoDetails
$76,514.26/yr- $120,000–$150,000/yr
- $140,000/yr
Business Development Representative - Upmarket (shows the role here)
SDR & BDR · Office Hub - Dallas, TX, United States· 2w agoDetails
$97,344.02–$114,030.95/yr- $244,000–$305,000/yr
Growth Account Executive - SMB (shows the role here)
Account management · Office Hub - Dallas, TX, United States· 2w agoDetails
$100,006.40/yrSales Commissions Analyst (shows the role here)
AE · Office Hub - San Diego, CA, United States· 2w agoDetails
$64,000–$80,000/yr
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AppFolio openings by country
Where its sales openings take applicants, country by country.
AppFolio sales openings in your inbox
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AppFolio as an employer
Real estate software company with office hubs in Santa Barbara, Dallas and San Diego. Posted pay: $76.5k–$290k/yr, midpoint $106k/yr.
Hiring now, with pay read from the salaries its own postings state14 sales openings at AppFolio, as its own board showed them 30 Oct 2026.
On-target earnings as a US employee working from an office hub or a remote hub.
United States only: office hubs in Dallas, Santa Barbara and San Diego, and remote hubs in Atlanta, Washington DC, Denver, Chicago and San Francisco.
Pay at AppFolio
From today's postings, 30 Oct 2026Midpoint $106k/yr across 13 openings with posted pay. Posted figures range from $50k/yr to $305k/yr.
Based on 13 distinct posted pay ranges, at this company, every range put on a yearly basis (a rate per hour × 2,080 hours). 1 of the 14 openings here lists no pay.
Best-paid AppFolio openings on the board
All 14 of its openings, sorted by payGrowth Account Executive - Strategic (shows the role here)
Account management · Remote· 2w agoDetails
$244,000–$305,000/yr- $244,000–$305,000/yr
Industry Principal (shows the role here)
Remote· 1w agoDetails
$184,000–$230,000/yrManager, Growth Sales - Mid-Market (shows the role here)
Sales leadership · Office Hub - Dallas, TX, United States· 2w agoDetails
$164,000–$205,000/yr- $120,000–$150,000/yr
Typical means from the 25th percentile of the midpoints of posted ranges (each counted as yearly pay, a rate per hour at 2,080 hours) to the 90th percentile of their top ends, the yardstick behind every list on this site. How we source and grade each salary figure.
Sales roles AppFolio hires for
Click a role to see what the job involves, which companies want it and what it posts for pay everywhere.
Breaking into sales? Read the guides first or see what every company posts for pay.
From the forum
Ask salespeople what AppFolio is like from the inside: comp, quota, the interview loop.
AppFolio: what candidates ask before applying
Is AppFolio a good company to sell for?
Real estate software company with office hubs in Santa Barbara, Dallas and San Diego.
Is AppFolio still an active employer?
Yes. Real estate software company with office hubs in Santa Barbara, Dallas and San Diego. How its pay is structured: On-target earnings as a US employee working from an office hub or a remote hub.
What does a sales job at AppFolio pay?
On AppFolio's board today, the 13 openings that post pay put the typical band at $76.5k–$290k/yr and the midpoint at $106k/yr. Posted figures range from $50k/yr up to $305k/yr.
Is selling for AppFolio worth it?
Posted pay at AppFolio: $76.5k–$290k/yr, midpoint $106k/yr. Industry software suits reps who know one vertical's buyers, often owners and operators.
How is AppFolio's sales comp put together?
On-target earnings as a US employee working from an office hub or a remote hub.
Where are AppFolio's sales roles based?
United States only: office hubs in Dallas, Santa Barbara and San Diego, and remote hubs in Atlanta, Washington DC, Denver, Chicago and San Francisco.
Weigh AppFolio against
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$218k–$423k/yrTypical pay, live
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$198k–$275k/yrTypical pay, live
A healthcare data and analytics platform that unifies EHR, claims and social data for providers, health plans and life sciences.
$194k–$261k/yrTypical pay, liveCompanies are listed by what an application there is worth to you, and one that pays us a fee for hires sent from here gets a lift in that order; the fee never touches the base or OTE a company offers.
Hiring salespeople at AppFolio? We find your reps (the hiring decision stays yours) or we run the project (we deliver the expert work).