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New Customer Acquisition Sales for Apparel Brand, Rakuten Fashion - Fashion Business Department (C&M)

Rakuten Group logoRakuten GroupTokyo, JapanFull-timeListed 1mo ago

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The posting

Department Overview

Rakuten Fashion is a direct-to-consumer fashion e-commerce site where Rakuten handles everything from selection and procurement to sales and support.

It carries popular brands like nano・universe, URBAN RESEARCH, and BEAMS, and has recently expanded its global brand offerings.

It is one of the Rakuten Group's fastest-growing businesses, with ongoing large-scale investments focused on cultivating loyal customers through enhanced smartphone apps, acquiring new customers via TV commercials, and strengthening its system platform.

By joining this growing business during its expansion phase, you'll have the opportunity to feel the impact of your work on the industry and society, and to grow alongside the business itself.

Why We Hire

As apparel e-commerce penetration expands within Japan, apparel companies continue to strengthen their e-commerce capabilities. There is strong anticipation for the growth of Rakuten Fashion, backed by the Rakuten Group's robust member base and points ecosystem. We aim to achieve the top market share in the apparel e-commerce sector, with ‘Acquiring New Brands to Open Stores’ at the core of this strategy. We are particularly intensifying efforts to acquire leading domestic and international brands, as well as niche, high-sensitivity brands that have not been actively pursuing e-commerce expansion. To accelerate this strategy, we seek your experience for New Brand Store Acquisition Sales.

<Attractiveness> ・You can directly contribute to achieving our mission of empowering the apparel industry through the brands you acquire, creating tangible impact by generating new trends in Japan's fashion e-commerce market. ・You'll hone your strategic planning and execution skills at the forefront of a rapidly growing business, adapting to market shifts, with abundant opportunities. ・The organizational culture is open and collaborative, fostering a cross-departmental approach to achieving shared goals.

Position Details

Our grand vision is to achieve the top market share in the apparel e-commerce sector. To realize this vision, we continuously challenge ourselves daily, with our mission being the acquisition of new brands to join our marketplace.

<Specific Responsibilities> ・New Brand Acquisition Sales for Rakuten Fashion You will be responsible for the entire process: from strategic approaches to target brands (such as those expected to contribute significantly to sales, rapidly growing brands, or brands already present on competing e-commerce sites), to proposing the benefits of joining Rakuten Fashion leveraging the strengths of the Rakuten Group, contract negotiations, and providing smooth launch support after the brand joins. ・Planning Sales Strategies for Brand Acquisition Utilize market research data, competitor analysis, and internal data to identify target brands, develop approach strategies, build competitive advantages, and plan/propose new brand acquisition models to accelerate Rakuten Fashion's growth.

Work Environment

Mid-career hires join us without prior experience in the apparel and fashion industry, so you can thrive even without industry background.

Mandatory Qualifications

・Experience in corporate sales (industry and product/type not specified)

Desired Qualifications

・Experience in corporate sales targeting new clients

・E-commerce business experience ・Experience in the fashion industry

Additional information on Location

Rakuten Crimson House 1-14-1 Tamagawa, Setagaya-ku, Tokyo

Additional information on English Qualification

TOEIC Score exceeding 800 (or similar level of English ability or a University Degree earned in an English-speaking country) Proof of eligibility is required by the timing of the offer letter. If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by our company, during selection process is required.

Rakuten Group, Inc. Homepage Link

・Benefits: https://corp.rakuten.co.jp/careers/benefit/ ・Recruitment Information: https://corp.rakuten.co.jp/careers/information / * Employment type is detailed ・Rakuten Culture: https://corp.rakuten.co.jp/careers/culture/

#business #consultingsales #commerce #RakutenFashion

Taken from Rakuten Group's own posting, last seen live on 13 Nov 2026.

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About Rakuten Group

The Rakuten Ichiba marketplace, Rakuten Travel and Rakuten GORA booking sites, the Rakuten Mobile network and advertising and data services, sold in Japan to merchants, hotels, golf courses, advertisers and corporate customers.

Pay schedule: Sellers are full-time Rakuten Group employees in Japan, some placed on secondment to group companies such as LinkShare Japan, MIHA and Rakuten Insight, and branch roles may be transferred within Japan; the sampled postings describe no commission plan.

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