Sales Director Europe, Veloq
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The posting
About Veloq:Veloq is the software platform powering the next generation of grocery fulfilment.
Built on Rohlik Group’s ( www.rohlik.group ) proprietary technology and operational, Veloq is the software platform behind our same-day grocery operation. It combines warehouse automation, e-commerce fulfilment and last-mile logistics in one system, and it runs today across five European markets serving 850,000+ customers. Veloq is now a standalone company taking that platform to grocers, retailers and 3PLs. You will lead its commercial push in Europe and close its first major enterprise customers.
Why this role
A proven product. The platform already runs Rohlik's operations at scale. You sell something buyers can see working, not a roadmap.
Real ownership. You work directly with the CEO on pricing and positioning, build the commercial team, and help shape how Veloq scales.
What you will do
- Own the European revenue target and close Veloq's first major enterprise customers
- Advance an existing set of qualified accounts and open new ones across Europe
- Lead consultative, multi-stakeholder sales of warehouse automation and fulfilment software, built on a clear business case for each customer
- Shape pricing, commercial terms and major negotiations with the CEO
- Build the sales playbook, pipeline discipline and forecasting
- Hire and lead the commercial team as it grows
- Represent Veloq with senior buyers and at industry events
What you bring
- A track record of closing complex enterprise deals with 6 to 18 month cycles, at or above quota
- Experience selling into grocery, retail or 3PL operations at VP and C-level
- Time as an early commercial hire, or building a sales function from zero
- Fluent English
Nice to have
- Background in warehouse automation, WMS or supply chain technology
- Existing relationships with senior buyers at European grocers or 3PLs
- Experience leading a sales team
- Exposure to pre-sales or solution design
- German or another European language
Why it is different
This is an early-stage build with proven technology and real operations behind it. You get more ownership and less infrastructure than at a scaled vendor.
Taken from Rohlik Group's own posting, last seen live on 14 Nov 2026.
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The application
Your details and CV, then 1 question (1 written).
- 1.Why are you interested in applying for this role?Written answer · optional
From Rohlik Group's apply page, checked 4 Nov 2026.
About Rohlik Group
A European online grocer (Rohlik, Knuspr, Gurkerl, Kifli, Sezamo) whose sales hiring is for Veloq, the spun-out platform that sells its warehouse automation, fulfillment, last-mile and storefront software to grocers, retailers and 3PLs.
Pay schedule: Senior salaried director seats with equity in Veloq named for the US role; the postings describe no commission plan or bonus.
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