
Industry & small-business software · AI receptionist for dental clinics
praxipal
About praxipal
Luna, praxipal's AI receptionist, picks up a dental clinic's phone lines, books, reschedules and cancels appointments in its calendar, sends reminders and fills late cancellations from the waitlist; the Berlin company says more than 1,000 dental professionals rely on it. Leading in German and Austrian dentistry after a $6.7 million seed round with HV Capital, it is moving into other medical specialties and has launched in the UK and Ireland. The motion is high-velocity SMB: inbound leads get a fast call from an SDR who books the demo, account executives run the full cycle themselves, outbound and trade events included, and a customer success manager onboards practices, trains their teams, watches product data for churn and hands technical requests to forward deployed engineers. The Berlin office, where the team works on site every day, has an account executive, a founding SDR who is to build the inbound lead-to-demo process and the playbooks later reps will use, another SDR, and a native German speaker for customer success with one to three years behind them. Another is a founding account executive for the UK and Ireland, the first seller in that market, working independent practices, dental groups and corporates across NHS and private care after onboarding at the Berlin headquarters.
Stated by the company
, SalesJobs.Now shows 2 open praxipal sales roles.
praxipal sales openings
Board read 14 Nov 2026, 01:06 UTCComparable sales openings elsewhere
The same sales role at other companies.

Founding Account Executive (Enterprise AI) (opens the job details)
AlwaysHired · AE · New York, NY· 1w agoDetails
$140,000–$180,000/yr
Senior Account Executive (opens the job details)
AlwaysHired · AE · El Segundo / Los Angeles, CA· 1w agoDetails
$100,000–$140,000/yr
Enterprise Account Executive (opens the job details)
AlwaysHired · AE · New York, NY· 1w agoDetails
$140,000–$175,000/yr
Account Executive (Mid-Market) (opens the job details)
AlwaysHired · AE · Remote· 1w agoDetails
$120,000–$140,000/yr
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praxipal openings by country
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praxipal as an employer
A seed-stage Berlin AI startup selling a phone receptionist to dental clinics, hiring an office-based sales team in Berlin and its first seller for the UK and Ireland. Posted pay: Stated per posting (stated by the company).
2 sales openings on its careers board right now2 sales openings at praxipal, as its own board showed them 14 Nov 2026.
Base plus commission, uncapped for the account executive and SDR, with a stake through its virtual stock option plan; Berlin postings add Urban Sports Club, a lunch subsidy, company-paid team dinners and a Deutschland-Ticket.
Right now its 2 open sales roles are posted in Berlin (1), and 1 is remote. Read from its postings on 13 Nov 2026: None in the US: Berlin, Germany, on site five days a week, and a founding account executive based in the UK or Ireland (or willing to relocate there).
Caveats
- The pay figure is stated by the company: a reference point from research, not a salary read off today's postings, so negotiate from the offer in front of you.
Pay at praxipal
Stated by the company, checked 2026-11-13From our research: stated by the company, checked 13 Nov 2026
Read from its postings on 13 Nov 2026: Its Berlin account executive posting states a yearly range in euros as OTE, uncapped, with commission and equity. Its founding account executive posting for the UK and Ireland states no pay, so candidates should ask for the range, the OTE and the base to variable split there. Earlier Berlin SDR postings stated a base with uncapped commission and equity. The roles listed below state what praxipal posts now.
Sales roles praxipal hires for
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From the forum
Ask salespeople what praxipal is like from the inside: comp, quota, the interview loop.
praxipal: what candidates ask before applying
Is praxipal a good company to sell for?
A seed-stage Berlin AI startup selling a phone receptionist to dental clinics, hiring an office-based sales team in Berlin and its first seller for the UK and Ireland.
Is praxipal still an active employer?
Yes. A seed-stage Berlin AI startup selling a phone receptionist to dental clinics, hiring an office-based sales team in Berlin and its first seller for the UK and Ireland. How its pay is structured: Base plus commission, uncapped for the account executive and SDR, with a stake through its virtual stock option plan; Berlin postings add Urban Sports Club, a lunch subsidy, company-paid team dinners and a Deutschland-Ticket.
What does a sales job at praxipal pay?
Stated per posting. Its Berlin account executive posting states a yearly range in euros as OTE, uncapped, with commission and equity. Its founding account executive posting for the UK and Ireland states no pay, so candidates should ask for the range, the OTE and the base to variable split there. Earlier Berlin SDR postings stated a base with uncapped commission and equity.
Is selling for praxipal worth it?
Posted pay at praxipal: Stated per posting (stated by the company). Industry software suits reps who know one vertical's buyers, often owners and operators.
How is praxipal's sales comp put together?
Base plus commission, uncapped for the account executive and SDR, with a stake through its virtual stock option plan; Berlin postings add Urban Sports Club, a lunch subsidy, company-paid team dinners and a Deutschland-Ticket.
Where are praxipal's sales roles based?
Right now its 2 open sales roles are posted in Berlin (1), and 1 is remote. Read from its postings on 13 Nov 2026: None in the US: Berlin, Germany, on site five days a week, and a founding account executive based in the UK or Ireland (or willing to relocate there).
Weigh praxipal against
Sells employers a health benefit that steers employees to top-performing doctors, largely through benefits brokers and consultants.
$218k–$410k/yrTypical pay, liveAI that runs the front office of independent physician groups (referral intake, fax and document processing, scheduling and patient outreach), sold to practice administrators, operations leaders and physician owners, including at private equity-backed groups.
$206k–$380k/yrTypical pay, liveAI agents that automate referral intake, benefits checks and prior authorizations for specialty pharmacies, infusion centers, oncology and specialty practices and health systems.
$241k–$475k/yrTypical pay, liveSells software that state agencies and local governments use to draft, manage, publish and search their policies and regulations.
$279k–$350k/yrTypical pay, liveCompanies are listed by what an application there is worth to you, and one that pays us a fee for hires sent from here gets a lift in that order; the fee never touches the base or OTE a company offers.
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