Business Development Manager in Spain (Fire Market)
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The posting
Ajax Systems is an international tech company and the largest manufacturer of security systems in Europe, with over 4.5 million end users and 330K PRO users in more than 180 countries worldwide. The company offers end-to-end solutions for protecting homes and businesses оf any scale. To date, Ajax product portfolio includes 280 devices for intrusion protection, video surveillance, fire and life safety, and comfort and automation. The company employs 5, 000 specialists.
We develop local teams because we understand local experts best comprehend market specifics. The company has sales representatives worldwide, including Italy, Spain, Germany, France, the United Kingdom, the USA, Australia, South Africa and other regions. The Global Business Development team is like-minded people who share the ambitious goals of Ajax Systems.
The best software combined with powerful hardware has forever changed the perception of security systems for users and industry professionals. Being recognized at the biggest specialized exhibitions such as IFSEC, Expoprotection and Intersec, as well as winning prestigious awards from industry-leading media like PSI magazine and GIT SECURITY, today Ajax is one of the most awarded security systems in Europe.
Ajax Systems production includes four factories, two of which are located in Ukraine, one in Turkey and one in Vietnam. At the same time, the company's certification according to the ISO 14001 standard ensures a minimal impact of production on the environment. The selection of components for Ajax device manufacturing is determined by the presence of manufacturer declarations confirming compliance with RoHS requirements.
The company emerged against the backdrop of revolution and war. That's why resilience is the cornerstone of the brand's DNA, and the fight against evil by creating the best security and automation devices is Ajax unwavering mission.
Qualifications & Skills
- Spanish native and fluent English; knowledge of the Portuguese language is a plus.
- Experience in business development, sales, or a related field, preferably in the fire safety or security systems industry.
- Ability to perform market analysis and contribute to the development of business plans.
- Knowledge of the Spanish fire markets is required.
- A basic understanding of other Ajax product lines, including intrusion detection, CCTV, automation, and water systems.
- Strong communication and negotiation skills with the ability to influence key stakeholders.
- Self-motivated with a strategic mindset and the ability to work independently and collaboratively.
- Willingness to travel within the Iberia region as needed.
Responsibilities
- Market Growth & Strategy: Collaborate with the Iberia Country Manager to define a comprehensive business plan and strategy for expanding Ajax's fire system offerings across Spain and Portugal.
- Market Analysis: Conduct comprehensive market analysis to identify new opportunities, trends, and challenges in the fire safety sector. Develop actionable insights to inform market entry and growth strategies.
- Business Planning: Support the future growth of Ajax fire systems by contributing to the creation of long-term business strategies and tactical plans to increase market share in the residential and commercial sectors.
- Regional Expertise: While knowledge of Spanish fire safety markets is an advantage, it is not a requirement. However, understanding and adapting to Iberian market dynamics is essential.
- Product Knowledge: Gain a solid understanding of the broader Ajax product portfolio, including intrusion detection, CCTV, automation, and water systems, to effectively support cross-product sales and integration.
- Stakeholder Collaboration: Work closely with internal teams, including sales, marketing, and technical support, to ensure alignment on objectives and to deliver exceptional service to customers.
- Customer Engagement: Establish and maintain relationships with key stakeholders, including distributors, installers, and end-users, to foster partnerships and drive sales growth.
- Reporting: Regularly report on market conditions, sales performance, and future opportunities to the Iberia Country Manager and other senior leadership.
We offer
- Competitive salary + bonuses;
- A strong and well-coordinated team of professionals;
- Ambitious tasks and challenges;
- Opportunity to grow and develop.
We are working to ensure that people's lives are calm and the world safe.
Let's become a part of the team that creates in Ukraine a smart and useful global product.
PS.: Please, send your CV in English
Where you can sell from
Fully remote, for people based in Spain.
Taken from Ajax Systems's own posting, last seen live on 14 Nov 2026.
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From Ajax Systems's apply page, checked 13 Nov 2026.
About Ajax Systems
Wireless and wired intrusion alarms, cameras, fire detectors and home automation devices run from its own apps and cloud, sold through distributors, installers, security dealers and monitoring companies to homes and businesses.
Pay schedule: Salaried, with performance-related bonuses on sales targets (commission for the French electrical market role), a car allowance or company car and covered business expenses in field roles, and life or health insurance named in the US and Canadian postings.
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