Consumer goods, food & beverage · Wine, spirits and beer distribution
Breakthru Beverage Group
About Breakthru Beverage Group
As a wholesaler, Breakthru has its sellers carry other companies' wine, spirits and beer into licensed accounts, and they are measured on the distribution, volume and activity goals those suppliers set. The street force is split by channel: on-premise reps (22 titles) call on restaurants, bars, hotels and casinos for wine lists, well and back bar placements and staff training, while off-premise reps (37 titles) work liquor stores, independent retailers, gourmet grocers, convenience stores and chain doors, some on teams tied to one supplier, such as the Mile High Wine Team selling E&J Gallo in Denver or a Duckhorn seat around Tampa. Nearly nine in ten of its 97 sales openings are at route level: 56 territory and route reps, 21 sales development reps who rotate through territories until a permanent rep is assigned, and 7 hourly sales development associates who cover unstaffed routes. Above them sit 3 field sales managers, 4 key account managers, 2 division sales directors (one over chain accounts in Denver), a key accounts coordinator, two sales analysts and a vice president of business development who manages spirits supplier relationships across its markets. All 97 are in the US, led by California (28), Florida (15) and Colorado (13), then Wisconsin, Arizona, Delaware, Nevada and Virginia, with a few in South Carolina, Missouri, Washington DC, Minnesota, Illinois and Pennsylvania.
Stated by the company
, SalesJobs.Now shows 82 open Breakthru Beverage Group sales roles; 28 of them print a salary figure.
Breakthru Beverage Group sales openings
Board read 1 Nov 2026, 14:08 UTCSales Development Associate - Midlothian,VA (shows the role here)
SDR & BDR · Richmond, Virginia, United States· 2d agoDetails
$21.63/hrField Sales Manager (shows the role here)
Sales leadership · Middletown DE USA· 2d agoDetails
- $50,000/yr
Sales Development Associate - Richmond (shows the role here)
SDR & BDR · Richmond, Virginia, United States· 2d agoDetails
$21.63/hrSales Representative - Off-Premise (Mile High Wine Team) (shows the role here)
AE · Lakewood, Colorado, United States of America· 3d agoDetails
$40,000–$70,000/yrManager, Key Accounts (shows the role here)
Account management · North Wales PA USA· 3d agoDetails
$70,000/yrKey Account Manager (shows the role here)
Account management · Washington DC USA· 3d agoDetails
$70,000–$90,000/yr- $65,000–$75,000/yr
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Breakthru Beverage Group openings by country
Where its sales openings take applicants, country by country.
Breakthru Beverage Group sales openings in your inbox
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Shopping your options? These openings at other employers read closest to Breakthru Beverage Group's, and each one is re-checked every hour.
$85,000–$105,000/yr
Key Account Exec., Hampton Roads (Virginia Beach up to Williamsburg, VA) (shows the role here)
Labcorp · AE · VA - Chesapeake - 840 Greenbriar, United States of America· 3w agoDetails
$65,000–$75,000/yr
Retail Territory Manager - Denver, CO (shows the role here)
Stanley Black & Decker · AE · Remote· 6d agoDetails
$56,000–$90,200/yr OTE
Key Account Mgr (shows the role here)
Amgen · Account management · China - Tianjin· 2w agoDetails
Key Account (shows the role here)
Abbott · Account management · Vietnam - Bien Hoa· 6d agoDetails
Key Account Manger (shows the role here)
RXO · Account management · Ann Arbor, Michigan, United States· 1mo agoDetails
Job seekers never pay to use this board. An Apply button opens the employer's own application page; only where a company pays us for a hire who came from here does that link carry our referral code, and the fee comes from the employer, never out of the base or OTE it offers you.
Breakthru Beverage Group as an employer
Wine, spirits and beer wholesaler whose sales hiring is mostly on- and off-premise route reps and rotating development reps across its US markets. Posted pay: Stated per posting (stated by the company).
82 sales openings on its careers board right now82 sales openings at Breakthru Beverage Group, as its own board showed them 1 Nov 2026.
Breakthru pays most territory reps a base plus commission (uncapped in California) with bonus programs and supplier incentives, a car allowance of $2,400 to $7,500 a year or mileage at 70 cents, and medical, dental, vision and a matched 401(k); a few California seats are straight salary and the development associates are hourly.
US only: California (San Francisco Bay Area, Los Angeles and Orange County, San Diego, Sacramento suburbs, the Central Valley, Chico), Florida (Miami, Broward, Palm Beach, Orlando, Jacksonville, Tampa, Naples, Ocala, Daytona), Colorado (Denver metro, Boulder, Colorado Springs), Wisconsin (Milwaukee, Madison, Green Bay, Fox Valley, Hudson), Arizona (Phoenix, Tucson, Sierra Vista), Delaware, Las Vegas, Richmond and Virginia Beach, Charleston and Myrtle Beach, Kansas City and St Louis, Washington DC, Minneapolis, Cicero (Illinois) and North Wales (Pennsylvania).
Caveats
- The pay figure is stated by the company: a reference point from research, not a salary read off today's postings, so negotiate from the offer in front of you.
Pay at Breakthru Beverage Group
Stated by the company, checked 2026-10-30From our research: stated by the company, checked 2026-10-30
56 of the 97 postings print pay, and its shape changes by market: a Colorado territory rep's package runs $40,000 to $70,000 in base plus commission with a $2,400 car allowance, and Denver development reps get $40,000 to $50,000 plus $3,600; California on-premise and independent retail reps are quoted $75,000 to $100,000+ in potential earnings on base plus uncapped commission, while its chain reps draw a $50,000 to $55,000 salary; division sales directors show $122,000 to $150,000 in Richmond and $128,520 to $174,250 for Denver chain accounts, each with a $7,500 car allowance. The development associates in Virginia and Wisconsin are paid by the hour, $20.50 to $21.63. The Florida, Nevada, Arizona and South Carolina postings name no figure.
Only 28 of its 82 openings post pay, not enough to call a band typical for Breakthru Beverage Group, so the figure above comes from research. What each sales role posts:
Sales roles Breakthru Beverage Group hires for
Click a role to see what the job involves, which companies want it and what it posts for pay everywhere.
Breaking into sales? Read the guides first or see what every company posts for pay.
From the forum
Ask salespeople what Breakthru Beverage Group is like from the inside: comp, quota, the interview loop.
Breakthru Beverage Group: what candidates ask before applying
Is Breakthru Beverage Group a good company to sell for?
Wine, spirits and beer wholesaler whose sales hiring is mostly on- and off-premise route reps and rotating development reps across its US markets.
Is Breakthru Beverage Group still an active employer?
Yes. Wine, spirits and beer wholesaler whose sales hiring is mostly on- and off-premise route reps and rotating development reps across its US markets. How its pay is structured: Breakthru pays most territory reps a base plus commission (uncapped in California) with bonus programs and supplier incentives, a car allowance of $2,400 to $7,500 a year or mileage at 70 cents, and medical, dental, vision and a matched 401(k); a few California seats are straight salary and the development associates are hourly.
What does a sales job at Breakthru Beverage Group pay?
Stated per posting. 56 of the 97 postings print pay, and its shape changes by market: a Colorado territory rep's package runs $40,000 to $70,000 in base plus commission with a $2,400 car allowance, and Denver development reps get $40,000 to $50,000 plus $3,600; California on-premise and independent retail reps are quoted $75,000 to $100,000+ in potential earnings on base plus uncapped commission, while its chain reps draw a $50,000 to $55,000 salary; division sales directors show $122,000 to $150,000 in Richmond and $128,520 to $174,250 for Denver chain accounts, each with a $7,500 car allowance. The development associates in Virginia and Wisconsin are paid by the hour, $20.50 to $21.63. The Florida, Nevada, Arizona and South Carolina postings name no figure.
Is selling for Breakthru Beverage Group worth it?
Posted pay at Breakthru Beverage Group: Stated per posting (stated by the company). Consumer goods sales suit reps who enjoy negotiating with buyers, reading store and menu data, and running promotions on a calendar.
How is Breakthru Beverage Group's sales comp put together?
Breakthru pays most territory reps a base plus commission (uncapped in California) with bonus programs and supplier incentives, a car allowance of $2,400 to $7,500 a year or mileage at 70 cents, and medical, dental, vision and a matched 401(k); a few California seats are straight salary and the development associates are hourly.
Where are Breakthru Beverage Group's sales roles based?
US only: California (San Francisco Bay Area, Los Angeles and Orange County, San Diego, Sacramento suburbs, the Central Valley, Chico), Florida (Miami, Broward, Palm Beach, Orlando, Jacksonville, Tampa, Naples, Ocala, Daytona), Colorado (Denver metro, Boulder, Colorado Springs), Wisconsin (Milwaukee, Madison, Green Bay, Fox Valley, Hudson), Arizona (Phoenix, Tucson, Sierra Vista), Delaware, Las Vegas, Richmond and Virginia Beach, Charleston and Myrtle Beach, Kansas City and St Louis, Washington DC, Minneapolis, Cicero (Illinois) and North Wales (Pennsylvania).
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